Balance of digital resources

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But this comes at a price: having your own engineers on staff to provide service, and constantly investing in software and technical support.

Using external services is easier: as a rule, it is enough to pay a subscription fee, and you do not need to puzzle over technical support and hire specialists. But, in turn, the events of 2022 clearly showed that you can suddenly lose access to your usual services.

Companies are now persistently looking for a balance between cost, reliability and the range of available options. Therefore, hybrid infrastructures are becoming increasingly content writing service popular, where the advantages of the above approaches are combined, while the disadvantages are leveled out.

However, it is important to understand that there is no single standard proportion between “external” and “internal”.

Each organization has its own scale, tasks and capabilities - some need a serious internal circuit, others simply do not need it



Therefore, everyone builds a hybrid model in their own way. However, with the right balance, this approach justifies itself regardless of the proportion. Hybrid infrastructure makes business more sustainable, optimizing most of the processes.

FORCE MAJEURE AS AN INCENTIVE

The catalyst for the development of the hybrid model was the pandemic - companies, faced with restrictions, were forced to look at cloud solutions. Even those companies that preferred to get by with an internal circuit began to use them.

The point is that the transition from traditional infrastructure to hybrid requires serious efforts and certain investments. Therefore, many market players acted in the old way: it works – and that’s fine.

The pandemic put them in a force majeure situation and forced them to act

When the coronavirus forced businesses to go online, many discovered for the first time the benefits of cloud services as such and the hybrid approach in general. It allowed them to build effective remote interactions with customers and employees. So companies began to use public cloud services or even create their own from scratch. This is how new digital solutions for business appeared, and the hybrid approach began to gain momentum.

This snowball growth came as a surprise to many. But it quickly became clear that even without regard to the pandemic, the hybrid model is convenient and effective. Therefore, even after the restrictions were lifted, it continued to develop.

An example is electronic document management. After the pandemic, businesses abandoned some cloud solutions and transferred data to the internal circuit, some services were built into the corporate infrastructure, but the model itself did not lose popularity.